A residential IP address is a unique numerical label assigned to a device connected to the internet through a residential internet service provider (ISP).
In the realm of e-commerce, businesses use residential IP addresses for market research, allowing them to gain insights into consumer behavior, preferences, and trends.
They are particularly valuable in addressing privacy concerns that have become more pronounced in today's digital age.
Residential IP addresses are used within residential proxy networks to bypass geo-restrictions imposed by websites or content providers.
By adopting an IP address associated with a specific geographic location, users can access content that might otherwise be unavailable in their region.