Nordek plans to expand its brand presence in regions where blockchain is gaining traction, including the Middle East.
Nordek's target audience includes individuals who understand both the intricacies of blockchain technology and the nuances of cricket.
In addition to sponsoring the Netherlands Cricket Team, Nordek plays an active role in educating universities and colleges about blockchain technology
This sponsorship venture into the world of cricket will allow Nordek to establish its brand presence in regions where blockchain is gaining momentum
Monica Visser, the CEO of Netherlands Cricket, expressed enthusiasm about the partnership, highlighting its potential to build trust in the dynamic fintech industry